17-20 November 2011
The XIV edition of the "Borsa Mediterranea del Turismo Archeologico", the Mediterranean Archaeological Tourism Exchange Market: a pretty unique Salon exhibition in the world's archaeological heritage and the first international exhibition of virtual technologies, the event conceived and directed by Ugo Picarelli Leader of the SAS, aims to promote marketing of tourism products and deepening of specific issues concerning the protection, enjoyment and enhancement of cultural cooperation among peoples. Strategy for the promotion of cultural tourism product will be the workshop of supply and demand with 80 selected ENIT foreign buyers from 12 countries: Austria, Belgium, Denmark, France, Germany, Great Britain, Holland, Russia, Spain, USA, Sweden and Switzerland. The new frontiers of international science and technology related to the ancient world will be key players in ArcheoVirtual, virtual archeology exhibition, organized by the Virtual Heritage Lab Institute for Technologies Applied to Cultural Heritage of the CNR with the direction of Sofia Pescarin. Workshops will be presented in 3D applications and virtual reality projects in the exhibition and the project V.MUST.NET with key players of computer games and movies that will compete with the experts on possible synergies.
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